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Nimaya Extends Sponsorship of’s 2007 Success Tour

McLean, Virginia – May 22nd, 2007– Nimaya, a leader in helping businesses extend the value of their existing solutions, such as SaaS (software as a service), today announced that it will continue its sponsorship of’s Success Tour in Los Angeles (May 22nd), Philadelphia (June 5th), Boston (July 10th) and New York City (July 12th). 

In these four cities, Nimaya will feature the latest version of its innovative solution, ActionBridge, for the AppExchange.  Furthermore, ActionBridge will be showcased in the solution hall, with regular videos and demonstrations.

“ActionBridge solves a real business problem – we access information from behind corporate firewalls and transiently display it inline with data.  We then drive processes through a set of business rules that among other things, dynamically creates objects such as leads, events, tasks and cases, ensuring that customer-interfacing employees become more customer-centric and more productive,” explained John de Wit, CEO of Nimaya Inc.

For more information about the 2007 Success Tour, please visit

About ActionBridge
ActionBridge extends and enhances the value of existing deployments with proactive task, event and lead creation, via real-time monitoring of the critical activities occurring within and external to

Nimaya’s ActionBridge enables users to proactively alert and prompt sales and support staff to new sales leads and potential risks via the automated creation of tasks, events and leads based on data residing within and external to  ActionBridge provides users with guidance and information based on a unified view of each customer that combines information from across the enterprise.

ActionBridge delivers real-time access to account information residing in legacy systems (such as billing, orders, service history and transactional records) as well as third-party information sources (such as Dun & Bradstreet® and Hoovers®), from across the enterprise, regardless of the source system’s platform or geographic location.

This data is presented directly within, eliminating the need to use additional desktop applications or access multiple systems via different sign-ons.  Examples of this information include product and services inventory, existing contract details, and pricing data.  ActionBridge can also be configured to present information transiently, and selectively copy information into the database.

About Nimaya
Headquartered in McLean, Virginia, Nimaya develops ActionBridge™, a leading platform and application suite for delivering real-time information and proactively driving business process through Enterprise Data Mash-Ups (EDM) and virtual customer data combination and analysis. Nimaya helps companies focus on customer experience and acquisition by capitalizing on valuable information within disparate systems across the enterprise.  Our powerful web-based applications and EDMs enable companies to make customer centricity work by combining and analyzing relevant data and proactively delivering real-time actionable information and insight to customer-interfacing decision makers.  For more information regarding our products and services, please visit us online at:

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